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Charles William Post, founder of the Post Cereal Company (known
today as the Post Division of Kraft Foods) in Battle Creek, Michigan
created his first health food product in his barn on January 1,
1895. C.W. called the product Postum (a coffee substitute). C.W.
Post went on to create and market other food products such as Grape
Nuts and Post Toasties. Today, the factory complex covers 40 acres.
C.W. Posts original white barn, now known as building #1,
is still located on the factory grounds today.
The views below are a wonderful glimpse of how the factory and
C.W. Posts office building appeared during the early part
of the 20th century.

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Photos from "There's a Reason" by the
Advertising Department of Postum Cereal Co., Ltd. ca: 1918
Below are some images of the artwork that originally hung in C.W. Post’s office building. The images appeared in a 1920 Postum Cereal Company publication called “A Trip through Postumville”

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