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Faculty


Lloyd Siegel

Adjunct Professor of Journalism

B.A., Ohio State University

Description

Lloyd Siegel began his career with NBC News as a reporter for WKYC in Cleveland and WRC in Washington. He then served as a field producer in the NBC News Washington bureau, participating in the coverage of many key Watergate events and managing the bureau’s White House trip coverage. Returning to WRC, he produced the 6 pm hour of Washington’s first two-hour early evening newscast.

In New York, Lloyd served as domestic news producer for NBC Nightly News for six years. He was then appointed executive producer of news specials and ran live coverage of the Challenger shuttle disaster, the Lockerbie bombing, Tiananmen Square protests, and other breaking news events. He also produced AIDS Fear/AIDS Fact with Tom Brokaw in 1985, the first network news broadcast devoted entirely to that emerging epidemic. As political editor, Lloyd managed day-to-day coverage of the 1992 presidential campaign.

As vice president for news partnerships, Lloyd had overall management responsibility for the division’s relationships with more than 230 owned and affiliated stations, coordinating editorial and promotional support for Nightly News, Today, Meet the Press, Dateline, and the network’s other broadcast, cable, and online platforms.

Specialties

Newsroom Management, Media Writing, Audience Engagement, Coverage Planning, Content Development, Producer Training

Honors/Awards

The Radio Television Digital News Foundation selected Lloyd for its First Amendment Service Award in 2013 for his contributions to the television industry.