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Faculty


Wendy L. Goldstein

Adjunct Professor of Public Relations

B.F.A., Public RelationsM.P.A., Non-Profit Management, Long Island University

Description

Wendy Goldstein is a career communications professional with more than 20 years of experience in public relations and marketing in both nonprofit and corporate environments. She served as Director of Public Relations, Marketing and Advertising at Winthrop University Hospital, and in public relations leadership roles at Long Island University and Cold Spring Harbor Laboratory, where she has demonstrated great success in translating complex medical and scientific news for diverse audiences.

Named “One to Watch” in Business Development by Long Island Business News in 2012, Goldstein’s work has won many awards including Apex Awards for Publication Excellence, the coveted ARC Award for Best Annual Report, and Fair Media Council’s FOLIO Award for Best Use of Social Media by a Hospital. She also Goldstein WLG Communication in 2013 and is a respected public speaker on topics including marketing and professional use of social media. 

Specialties

Public relations, marketing communications, crisis communications, reputation management, consumer marketing, media, media relations

Publications

  • "Use of Social Media in Healthcare Communication,” Master’s Thesis, December 2010

Lectures and Presentations

  • “Use of Social Media in the Non-Profit Sector” presented for the Fair Media Council and the Association for Fundraising Professionals Long Island Chapter

Affiliations

  • Member, Public Relations Society of America
  • Member, Public Relations Professionals of Long Island