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Sport Management Concentration

The concentration in Sport Management offers an innovative interdisciplinary approach that combines sport management courses with courses from business marketing, business management, media arts, journalism and sociology. In addition, students will have the option of taking a 12-credit business minor.

The 21-credit interdisciplinary Sport Management concentration is designed to prepare students for entry-level positions in sports management as well as graduate study. The concentration examines typical sports management responsibilities such as public relations, finance, budgeting, management theory and practice, marketing, licensing, sponsorship, legal and ethical considerations, event planning and facility management.

The sports industry in Brooklyn and New York City is a vital part of the local economy. Students with academic preparation and experience focused on the business of sport have a decided edge in the job market. The proximity of the Brooklyn Campus to the largest and most rapidly expanding sports industries in the world (including headquarters of major league: baseball, basketball, football, hockey and soccer in New York City) is highly advantageous for those students seeking internships and career opportunities in professional and college sports, fitness, recreation and sports marketing firms.

Sport Management Standards

The Sport Management concentration is a rigorous, hands-on program that places specific requirements and demands on the students enrolled in the program. Objectives of this program are to prepare graduates for entry-level employment in the field of sport management as well as for graduate study. The standards set forth by the North American Society for Sport Management (NASSM) establish the essential qualities considered necessary for students admitted to this program to achieve the knowledge, skills and competencies of a Sport Management professional.

Admissions Requirements

  • Students majoring in sports sciences may apply for acceptance into the Sport Management concentration. These students must have completed at least 30 credits in the sports sciences, and are expected to have a cumulative grade-point average of 2.5 for admission as well as future continuation in the Sport Management concentration. 
  • Students must submit two letters of recommendation from individuals who can comment on the candidate’s academic abilities and personal characteristics to succeed in the Sport Management concentration. Please use the reference form to submit letters of recommendation.
  • Students must be approved for admission after a personal interview with the director of the Sport Management concentration.

Note: A declaration of interest in the Sport Management concentration does not guarantee acceptance for a student. Admission to the program is both competitive and selective. A limited number of students will be admitted annually. Students meeting all selection (application) criteria may be denied admission to the program.

Program Requirements

Continued enrollment in this program is contingent upon: 

  • Maintaining a grade-point average of C or better in all courses